Custom MarTech & integration solutions.
Connect your tools. Automate your processes. Unlock your marketing power.
At Social Mermaid we streamline your marketing stack with custom middleware, APIs and MarTech systems that turn disconnected tools into a synchronized, revenue-driving machine.
What We Build
Custom APIs
We develop secure, scalable APIs to connect your platforms, apps, and data sources—whether you're integrating off-the-shelf tools or building something from scratch.
- •RESTful API architecture
- •Data sync across platforms
- •Authentication and security layers
- •Real-time or scheduled data flow
Middleware & Automation Layers
Say goodbye to copy-paste chaos. We build middleware that automates processes, syncs customer data, and makes your tools work together seamlessly.
- •CRM ↔ ERP sync
- •POS ↔ booking system integration
- •Form data → workflow automation
- •Trigger-based alerts and updates
Marketing Technology Systems
We create tailored marketing stacks for your specific business needs, bringing together the best tools and making sure they actually work together.
- •CRM setup (HubSpot, Salesforce, Keap, Zoho, etc.)
- •Email marketing, SMS, and automation flows
- •Customer journey tracking & attribution
- •Subscription and billing system connections
Software Integrations
Connect your favorite tools and platforms seamlessly - 34 integrations available
Apple Business Connect
Boost visibility on Apple services
Google Business Profile
Connect to Google Search and Maps
Google Search Console
Track Google search performance
Google Analytics (GA4)
Track page views and visitors
Publish social content
Zapier
Automate workflows with 5,000+ apps
Google Meet
Auto-add video links to meetings
Zoom Meet
Auto-add Zoom links to meetings
QuickBooks Desktop
Sync accounting data
QuickBooks Online
Real-time financial sync
QuickBooks Online: Personal
Personal data in reports
Clio
Legal practice management
Dentrix
Dental practice management
FieldEdge
Field service management
Housecall Pro
Home service business platform
Jobber
Field service management
JobNimbus
All-in-one contractor platform
ServiceFusion
Field service management
ServiceMonster
Service business management
Gingr
Pet care business management
Paw Partner
Pet service management
PawLoyalty
Pet business loyalty platform
Pet Resort Pro
Pet resort management
PetExec
Pet care management software
Mindbody
Health & wellness business platform
Mitchell Manager SE
Auto shop management
Napa TRACS
Auto service management
Napa TRACS Enterprise
Enterprise auto service platform
Protractor
Auto repair management
RO Writer
Shop management software
Shop Boss
Auto shop management
Shop-Ware
Auto repair shop software
Shopmonkey
Modern auto shop management
RB Control Systems
Pool and spa business software
Ready to Connect Your Tools?
Let's build your custom integration strategy and connect all your business tools seamlessly
Why Work With Social Mermaid?
Strategic + technical minds
We understand your marketing and how to make the tech serve it
Secure, scalable architecture
Built with best practices
White-labeled or branded solutions
For agencies and SaaS
Actionable dashboards
That simplify complex systems
Who We Help
E-Commerce brands
Needing real-time inventory and order sync
Education businesses
Connecting enrollment, billing, and communication tools
Healthcare & service providers
Streamlining scheduling and CRM workflows
Agencies
Building client-facing portals and dashboards